A petition signed by over 27,000 people is calling for a new Cadbury commercial to be pulled off their air because it shows a same-sex kiss while eating a creme egg as the voiceover says, “Sharers, yea, we are down with that,” notes the New York Post.
A CitizenGo petition calls the commercial “a highly-charged sexually provocative act” that seeks “to expose children to an image which is so clearly hyper-sexualized.”
The petition also claims the commercials is an attack on Christians during Easter, which is not until April 4:
Cadbury’s are well aware of the religious significance of Easter. Therefore, they are trying to cause gratuitous offense to members of the Christian community during the most important feast in their calendar.
Cadbury defended the commercial in AdAge:
Cadbury has always been a progressive brand that spreads a message of inclusion, whether it is through its products or brand campaigns. We are proud of our Golden Goobilee advert which celebrates the many ways that everyone can enjoy a Cadbury Creme Egg. To illustrate this and showcase the joy our products bring, a clip of a real life couple sharing a Cadbury Creme Egg was included in the advert.